Hallmark’s Keepsake Ornament Club is an annual membership. In past years, the cost of the membership depended on what membership exclusive ornaments you purchased. My mom gifted me my first membership in 2014 and I have been a member every year since then. In 2018, Hallmark Keepsake Ornament Club (KOC) began sending members a Dream Box of goodies. This is my first look at the baking themed 2021 Hallmark KOC Dream Box. Watch my unboxing below or scroll for more information about the Dream Box.
Hallmark KOC memberships can be renewed annually for $49.99. The membership includes the member exclusive Dream Box, exclusive club ornaments and other perks depending on the year.
What comes in the member exclusive box?
The 2021 member exclusive box includes the KOC Dream Book with a special cover, $5 off coupon (a purchase of $10 or more), “Behind the Designs” booklet with information about select ornaments, 5 star-shaped sugar cookie design ornament hooks, baking table ornament, snowman baker ornament and star-shaped sugar cookie design ornament stand (see photos below). The membership card arrives separately from the box. Some stores require this card in order to purchase member exclusive ornaments while others will take your word for it.
Early Access Pass
New in 2020 (and arriving separately from the box) is the Early Access Pass. My July 2021 Early Access Member Pass is pictured above. My local store had an early access event for club members the night before the ornament premiere. We were able to view and purchase the ornaments (including limited quantities) before the general public. It made me feel extra special. I hope it is a perk that Hallmark continues to give KOC members.
Looking for what came in the Dream Box in other years? Check out my Hallmark KOC Dream Box unboxing series here on the blog or on YouTube.
Thanks for reading and watching!